1000 pages, 352,000 words, 2200 hours. In and out, 20 minutes.

Sitting down to stare at a blank page wasn’t working. It had never worked. For decades, I had tried to emulate other authors and how they created books. No matter how many times I tried, I couldn’t do it.

For reasons probably having to do with the amount of Tylenol in my system, my brain cannot both be creative and productive at the same time, a critical element for creative writing. I can “write a story” or I can “type a story” but not both.

I studied resource after resource on how to write a novel, and they all said the same thing. Write a first draft, a second draft, maybe a third, have beta readers read it, have an editor look at it. It was a process created and refined by authors. Artists. People with a passion to express themselves.

But I am not an artist, I am a designer. I don’t want to express myself; I want people to be delighted when they read my work. I don’t love to write, I love to “have been read.”

Why can’t this old process be innovated on? It’s not like traditional publishing is going to survive going forward, why follow a paradigm built around typewriters and snail-mail?

So… I decided to do what I do best, which was take being told something wouldn’t work and using that chip on my shoulder to prove them wrong.

Because I am not an artist. I don’t make art.

I am a designer. I make products.

And more than that, I—by god—get… the job… done.

This Friday NOON Eastern, I am going to break down the process and show my files, step by step, from concept to completion, and reveal how I rejected the notion of how you “write a novel” and developed a process fit for the creative production needs of the future. I have enough content to fill four hours but we’re doing to do it in one, LIVE like a telethon.

You should attend this live stream.